Mission & Vision Statement

Our moral principles guide us in pursuing our mission and realizing our vision and values. Our mission is to ‘Contribute to society by advancing non-conventional and innovative decorative concrete flooring products and intricately crafted bricks, along with their processes and technology.’ Our clear vision is to ‘Achieve Global Leadership’ in the decorative concrete flooring and brick industry. Both are centered on sustainable, inclusive growth, which drives innovation and development across our organization, industry, society, and economy.